Lost Media

These are mainly just things that are particularly interesting to me. A lot of the information here is from YouTube videos and The Lost Media Wiki. I'll put in the sources at the end of the entry. This page is still under construction.

Jump to Entry

= Contains content or subject matter that may be scary or distressing to some people.

Click to see list

Personal Lost Media

Also, here's a quick guide to Lost Media statuses:

Kid Connections Tugboat Audio

Status: Lost

This is from a Tumblr post I came across a while ago and I've been thinking about it ever since. The OP has changed blogs, but they keep the saga updated from their new account.

Basically, I'm just going to summerize the posts here.

This is one of those baby toys that you strap to the side of a baby's crib, and it plays nature sounds and music to soothe the baby. This specific toy was released in the early 2000's, possibly in 2003 before being recalled shortly after.

The toy was released under a Walmart brand called Kid Connections, and was most likely not manufactured within the United States. It was made as a cheaper alternative to a Fisher Price aquarium toy, which does not use the same audio as the Tugboat.

The main issue with the Tugboat toy was that parents insisted that they could hear a voice under the ocean sounds repeating the phrase "I hate you." Walmart denied this and said that it was just beeping noises, but recalled the toy anyway after news articles started cropping up.

As of right now, nobody has come forward with a recording of the toy's audio. The toy itself is hard to find, and we don't have very many pictures of it. However, at least one screenshot of a news broadcast on the toy has been found, as well as several online news articles.

The first screenshot is from a New Orleans news station, so it might be a good idea to check to see if you or someone you know might have a VHS recording of that station from around that time. The second is from an archived page of a website for a news station possibly based in Memphis, this webpage once had a clip of the toy on it, though it is no longer accessible.

I really hope someone manages to find one of these toys and record and upload the audio. It would be really interesting to see if the rumors are true or if they really were just beeping sounds.

Most likely they are just random noises that sound like a voice, because what would be the purpose of hiding such a negative message in a baby toy? And why did nobody catch onto it before it hit store shelves?

This case also just feels really nostalgic to me, it brings up other similar cases, such as the Bratz Babyz rockstar toy that was accused of saying "Fuck You." Or a baby doll that parents thought was saying "Islam is the light." Or, my personal favorite, the infamous "Who wants to die?" Elmo potty training book. One parent hears it, tells other parents, and now it's an issue. Though, in these instances, we do have audio of the toys.

Hitogata

Status: Urban Legend

This entry is honestly a bit unnerving.

While the existence of Hitogata is dubious at best, it's still pretty interesting to me just for how creepy it is.

Hitogata originates from a 2chan discussion way back in the olden days of the internet. (Or, somewhere in the late 90s or early 2000s) if you're unfamiliar, and I don't blame you if you are, 2chan is the Japanese equivalent of 4chan, except it's not as degenerate.

Hitogata is said to be a PSA made by the Japanese Ad Council. Some say it was broadcast on television, while some say it was exclusively shown in elementary schools. What exactly it was addressing also isn't clear, and theories range from railroad safety to suicide prevention.

Whatever it was for, everyone agrees that the commercial contained two white humanoid silhouettes, blinking in and out opposite of each other while a clang noise plays every time. It ends with a simple sentence "Every two seconds a life ends." Or something similar.

This commercial's status as an urban legend is mainly due to there being no trace of it found in the Ad Council's archives, as well as the origin being an anonymous discussion forum that's sprouted other notable Japanese urban legends such as Kisarage Station, Inunaki Village, the Red Room curse, Tegami, and Kunekune. Most believe that it doesn't actually exist, and that it's just a collective inside joke amongst 2chan users, much like Saki Sanobashi (AKA Go For A Punch), or The Grifter.

Still, there's a group of people who think it's worth searching for. There are a few pieces of lost media that people thought were hoaxes before they were found, like Clockman, Cry Baby Lane, or Dexter's Rude Removal.

Personally, I think it could be real, and it's possible that it was decided it was too scary and eventually locked away. So it'll take some digging to uncover it. It's also worth noting that people could be misremembering what the commercial was about or what it looked like.

There's plenty of recreations out there, and some commercials that are similar have been found. But the exact commercial is yet to be identified.

Hitogata recreation by VibingLeaf

Strange 1990s Rapture PSA

Status: Existence Unconfirmed

This is a mystery originating from a Filipino Facebook group, about a Doomsday PSA that aired on iBC-13 in 1992.

The PSA is very disturbing, and includes photos from the Holocaust, with depictions of bald, skinny people being dragged by their necks, and people with "666" tattooed on their foreheads. It warns of a rapture that was supposed to happen on an unknown date, and throughout the PSA it flashes "666" and makes note of it being a paid advertisement.

You can see a recreation of the PSA below. This recreation isn't nearly as disturbing as the real thing may be, but it still is unnerving.

Uploaded by Acervo Liliam

It isn't known who made and paid for the advertisement, and some suspect that it could just be a shock video and not an actual commercial. Though, Y2K and the rapture was a huge topic during the 90s, so it doesn't seem that too far fetched that a fundamental religious group put something like this out there.

Source: Lost Media Wiki

Tsukemonoya

Status: Existence Unconfirmed

Yet another 2Chan post, this one describes a commercial that was edited post-production to omit the face of a deceased actor.

The original post says that when they were young, in the 1980s, a commercial for a pickle shop aired that cropped out the face of a male actor in the commercial, with a message saying that the actor passed away and the cause of death. The commercial then aired again with a different voice over for the actor before it stopped airing altogether.

After much speculation on who the actor was and which company the commercial was for, it was agreed upon that it was most likely a commercial for Shin-Shin foods, and the actor was Arihiro Fujimura, who passed away due to complications from diabetes in 1982. This comes from Shin-Shin commercials found where his face was cropped out. However, these aired before Fujimura passed away.

One of these commercials is at the 27:13 mark in the video below.

Uploaded by 山田耕筰

As of right now, any commercials that Fujimura starred in that aired after his death are yet to be found, as well as the commercial that announced his death.

Here's what I think: The commercial aired sometime in the 1980s, and the original post about it was made in 2010. Childhood memories are not always reliable, I would know. It's possible that the OP may be misremembering the commercial or mixing up two different commercials. But I don't think it's entirely impossible for a commercial like this to exist, memorial commercials and network bumpers are absolutely a thing.

It's also important to remember that the commercial may not have been for Shin-Shin specifically, or that the actor was Fujimura, this is just the most popular theory. It could be for a less well known actor or pickled foods company. So it may be wise to look into other Japanese commercials.

Source: Lost Media Wiki